A lot of times, they're the ones that are toiling away in relative obscurity, and that's the heartbeat of the Southern Baptist Convention is more rural, small church pastors, and so I think that the issue is that NAM has money to spend, and all of those small -time pastors are expecting churches to be planted, and NAM is sitting on this treasure chest, this war chest of church planting dollars, and then under the influence of guys like Tim Keller, who made the case convincingly, and we all bought it, not everybody, but most people bought it, it's like the cities are a way to reach the lost, and so we're like, well, we have to plant churches that cater to the sensibilities of the people who occupy the cities, and those people are going to be secular elites, and they're almost always going to be leftist in their orientation, and so we're contextualizing to those people, and now we have churches that are left contextualized at best or just leftist at worst, and we've made that our primary church planting strategy the last 20 years, so when I signed up for NAM funding through the Nehemiah Project, that predated the Send North America Strategy by a couple years, maybe a year or so, and about a year in is when Kevin Eazell was brought in to be president of, or I don't remember his exact title, but he's the leader of the North America Mission Board, and they launched the Send North America Strategy, and then there was a USA Today article that talked about the top 25 urban centers and how they're transforming America, and those were the exact 25 cities that were identified as Send North America target cities.